Are you looking for the best solution to making your website completely mobile friendly? With so many internet users doing so on their mobile smart phone and tablet PC it's more important than ever to ensure your website is accessible or you will lose visitors in their droves...

It is estimated that over 40% of all search engine traffic is from mobile devices and come 2017 more than 64% of mobile users will user their device to access online information. That's a huge step forward for mobile devices and tablets, but what does it mean for your website?

If you currently have a website which has no mobile friendliness then it is probably time to act, and this article will help you move forward in to the mobile age. If you do have a mobile website but are not entirely satisfied with it then my aim is to help you here too.

Google (the decision maker when it comes to deciding how us website guys and girls go about our daily tasks) recently started ranking websites based on their mobile friendliness, as well as content, relevance and other attributes expected of a well performing website. It is now more important than ever that your website adapts to fit the screen of a modern mobile smart phone in order to make sure you get the search traffic you need to keep your website alive.

How do I make my website mobile friendly and functioning across all platforms?

mobile friendly website

What are the options when making a website "Mobile Friendly"?

There are two established and proven methods to demonsrate the true mobile friendliness of a website. 

  1. A separate "mobile" website. This is an entirely separate website to your main desktop website which you are familiar with. The separate mobile website is shown to users when it is detected in the code of your website that the visitor is using a mobile phone. The visitor is then directed away from the primary website and to the alternative mobile website where they see a shrunk-down version of the site which is easily navigable using your thumbs and index finger on a smart phone screen. I have never been a fan of having a separate mobile website for a couple of reasons - Firstly it means you now have 2 different websites to maintain, both containing pretty much exactly the same content. It's really easy to forget to update the 2nd website after making changes to the first. It also means you now have another website to monitor, track and drive traffic to.
  2. A responsive website. This is a website which adapts itself automatically to the screen size it's shown on. If you're looking at a responsive website on a laptop or desktop computer it will be "full size" with the menu displayed in full across the top, all the images will be big and the layout of the site will be spread neatly across the screen. When you then look at the same website on a tablet or smartphone you'll see exactly the same content and images from the same website but it will have moved itself around to neatly display vertically so you can scroll down the touchscreen and see everything clearly. This is very much my preferred solution and it works well to ensure that the websites I create perform at their very best for visitors and search engines. Want to see it in action? If you're reading this article on your phone go and open it on your laptop, or if you're already on your laptop, check it out on your phone. 

How do I make my website a responsive website?

The responsiveness of a website is very much in the way it is originally designed. Instead of coding the site to be a certain width you program it be 100% wide, thereby making the website fit perfectly in to the screen it's being viewed on. If you have a website which is not responsive then get in touch with P1 Media who can help you get a new layout designed for your site which will be completely mobile friendly. Contact P1 Media for professional assistance in West Wales.

There's lots you can do with a website from P1 Media. Call today to discuss your requirements, contact us.